Basic store
From €1,490
Shopify Starter: focused catalogue, payments, shipping, tracking.
How Much Does an Ecommerce Website Cost? (Germany)
German market rates for agency web and SEO often sit above Duyuz campaign floors. Publishing Launch €590 / Business €990–€1690 and SEO Growth €399/mo reduces Angebot theatre. Duyuz Shopify Starter currently starts from €1,490, Shopify Business from €2,490 and WooCommerce from €1,890 under campaign pricing. Custom commerce is higher. Platform fees, apps and payment processing sit on top of the build.
Direct answer
What should you budget?
Published store builds start from €1,490 (Shopify Starter). Most growing brands should also budget Shopify/Woo subscriptions, apps and payment fees separately from the Duyuz build.
Ranges
Basic, intermediate and advanced scopes
Intermediate store
From €2,490
Shopify Business: larger catalogue, richer merchandising and SEO foundation.
Advanced / custom
From €1,890 Woo / €3,990+ custom
WooCommerce or bespoke architecture with deeper integrations.
Typical project scope
Theme or custom storefront, catalogue setup within plan limits, payments, shipping rules, analytics/ecommerce events and training handover.
Cost factors
What affects the cost
- Product count and variant complexity✓
- Shopify vs WooCommerce vs custom✓
- Apps for subscriptions, reviews, ERP sync✓
- Multicurrency, multilingual, B2B pricing✓
- Migration from an existing store✓
After launch
Ongoing costs to plan for
- Shopify or hosting fees✓
- Payment processing fees✓
- App subscriptions✓
- Catalogue and campaign operations✓
Industry pitfalls
Hidden costs to watch for
- App sprawl that slows the storefront✓
- Photo/video production for products✓
- Returns policy and customer support workload✓
- SEO content for collections that sales expects to “just rank”✓
Our approach
What Duyuz includes
- Scoped platform recommendation✓
- Storefront build on staging✓
- Payments/shipping setup as scoped✓
- Analytics events and handover training✓
How quotes work
Share platform preference if any, product volume, markets and must-have apps. We quote Starter vs Business vs Woo/custom after that — build fee separate from Shopify/app fees.
Figures are published in EUR (campaign of the year). Remote delivery across Europe, the United Kingdom, the United States and Australia — quotes clarify local tax and currency expectations.
Local market
Local factors in Germany
- Decision cycles favour detailed written scope, Impressum readiness and Datenschutz clarity✓
- Mittelstand buyers compare multiple Angebote and penalise vague “ab”-pricing✓
- Local SEO and Google Business Profile quality matter strongly for trades and clinics✓
- Cookie consent and tracking setup are treated as launch blockers, not nice-to-haves✓
Authority base
Priority commercial pages
These first 50 pages form the authority base — services, costs, industries, combos and core markets across Europe, the UK, the US and Australia.
Request an Ecommerce Quote
Share your market, scope and timeline — we reply with a clear written recommendation.
FAQ
How much does an online store cost in 2026?
Duyuz builds start from €1,490 for Shopify Starter under campaign pricing. Total cost of ownership includes platform, apps and payments.
Shopify or WooCommerce?
Shopify suits many growing brands; WooCommerce fits WordPress-centric teams. We recommend after discovery.
Are Shopify fees included?
No. Shopify subscription and apps are paid to those vendors.
Can you migrate my old shop?
Yes — migration scope (products, customers, redirects) is priced explicitly.
Sind Preise netto?
Veröffentlichte Untergrenzen sind typischerweise zzgl. MwSt. Das Angebot nennt die Steuerbehandlung klar.
Arbeitet ihr remote für DACH?
Ja — Remote-Lieferung mit schriftlichem Scope, ohne lokales Walk-in-Büro vortäuschen zu müssen.
Related cost guides
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How much does SEO cost?
SEO cost explained: monthly retainers, what affects price, basic vs advanced programmes and how Duyuz quotes — without ranking guarantees.
How much does Local SEO cost?
Local SEO cost ranges: Google Business Profile, Maps visibility and local pages — Duyuz plans from €249/month with honest scope.
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Google Ads cost breakdown: management fees, setup, ad spend and what drives budget — Duyuz pricing without ROAS fairy tales.
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