Start/Pricing guides/Was kostet ein Onlineshop?/Germany

Was kostet eine Ecommerce-Website? (Germany)

German market rates for agency web and SEO often sit above Duyuz campaign floors. Publishing Launch €590 / Business €990–€1690 and SEO Growth €399/mo reduces Angebot theatre. Shopify Starter ab €1.490, Business ab €2.490, WooCommerce ab €1.890 unter Kampagnenpreisen.

Direkte Antwort

What should you budget?

Builds ab €1.490 — plus Shopify/Apps/Zahlungsgebühren.

Ranges

Basic, intermediate and advanced scopes

Basis-Shop

From €1,490

Shopify Starter: focused catalogue, payments, shipping, tracking.

Mittel-Shop

From €2,490

Shopify Business: larger catalogue, richer merchandising and SEO foundation.

Advanced / Custom

From €1,890 Woo / €3,990+ custom

WooCommerce or bespoke architecture with deeper integrations.

Typical project scope

Theme or custom storefront, catalogue setup within plan limits, payments, shipping rules, analytics/ecommerce events and training handover.

Cost factors

What affects the cost

  • Product count and variant complexity✓
  • Shopify vs WooCommerce vs custom✓
  • Apps for subscriptions, reviews, ERP sync✓
  • Multicurrency, multilingual, B2B pricing✓
  • Migration from an existing store✓
After launch

Ongoing costs to plan for

  • Shopify or hosting fees✓
  • Payment processing fees✓
  • App subscriptions✓
  • Catalogue and campaign operations✓
Industry pitfalls

Hidden costs to watch for

  • App sprawl that slows the storefront✓
  • Photo/video production for products✓
  • Returns policy and customer support workload✓
  • SEO content for collections that sales expects to “just rank”✓
Unser Ansatz

What Duyuz includes

  • Scoped platform recommendation✓
  • Storefront build on staging✓
  • Payments/shipping setup as scoped✓
  • Analytics events and handover training✓

How quotes work

Share platform preference if any, product volume, markets and must-have apps. We quote Starter vs Business vs Woo/custom after that — build fee separate from Shopify/app fees.

Beträge in EUR (Jahreskampagne). Remote-Lieferung in Europa, UK, USA und Australien — Angebote klären lokale Steuer-/Währungserwartungen.

Lokaler Markt

Lokale Faktoren in Germany

  • Decision cycles favour detailed written scope, Impressum readiness and Datenschutz clarity✓
  • Mittelstand buyers compare multiple Angebote and penalise vague “ab”-pricing✓
  • Local SEO and Google Business Profile quality matter strongly for trades and clinics✓
  • Cookie consent and tracking setup are treated as launch blockers, not nice-to-haves✓
Authority-Basis

Priorisierte Commercial Pages

Diese ersten 50 Seiten bilden die Authority-Basis — Leistungen, Kosten, Branchen, Kombos und Kernmärkte in Europa, UK, USA und Australien.

Shop-Angebot anfragen

Share your market, scope and timeline — we reply with a clear written recommendation.

FAQ

How much does an online store cost in 2026?

Duyuz builds start from €1,490 for Shopify Starter under campaign pricing. Total cost of ownership includes platform, apps and payments.

Shopify or WooCommerce?

Shopify suits many growing brands; WooCommerce fits WordPress-centric teams. We recommend after discovery.

Are Shopify fees included?

No. Shopify subscription and apps are paid to those vendors.

Can you migrate my old shop?

Yes — migration scope (products, customers, redirects) is priced explicitly.

Sind Preise netto?

Veröffentlichte Untergrenzen sind typischerweise zzgl. MwSt. Das Angebot nennt die Steuerbehandlung klar.

Arbeitet ihr remote für DACH?

Ja — Remote-Lieferung mit schriftlichem Scope, ohne lokales Walk-in-Büro vortäuschen zu müssen.