Home services / HVACAarhus heating & plumbing firm
Transparent pricing on-page and one-tap mobile contact for trade enquiries.
Home services / HVACServices: Web Design · Local SEO · Website Care
Client site: Private / under NDA
Challenge
Problem & previous situation
Problem
Trade buyers wanted price context before a sales call; the old site hid offers and buried phone CTAs on mobile.
Previous situation
Builder-template site, no honest price framing, weak local pages for Aarhus catchment, and no care plan for content updates.
Approach
Work done
Calm trade-ready website with dual pricing presentation, Local SEO foundations for Aarhus / East Jutland, and a care retainer for seasonal page updates.
Stack
Technology
- Business website✓
- Local service pages✓
- Google Business Profile✓
- Search Console✓
- Website care plan✓
Results
Before → after
Published dual pricing (standard vs campaign) reduced “what does this cost?” calls before a quote. One-tap mobile contact and clearer service pages improved enquiry quality from Maps and organic search over the first season.
Results from this engagement.
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